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Cloud / Förvaltning, E-handel, Headless / Decoupled CMS, Nyheter, Omnikanal / mars 31, 2021

E-handelsansvaret landar på marknadschefen, så löser de utmaningen 2021

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Analys / Statistik, CDP, DMP, CXM, Nyheter, Streaming / februari 9, 2021

Ännu ett märkligt köp av QNTM / ARC och Eivind Roald, strategin ifrågasatt

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Utökad digital inhouse efter pandemin, bättre ROI med egen kreativitet nära affären

In AI, Machine Learning, Botar, Content Marketing, CXM, Lojalitetsprogram, Nyheter, Online Marketing by MKSE.com Redaktion Martin Edenström9 februari, 2021

Hur funkar det att förstärka digital inhouse och bygga vidare på egna inhousebyrån i ett år av pandemi? Bättre eller sämre? För konsulterna inom marketing transformation och marketing enhancement …

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NoA skapar Eden, ett eget martech-erbjudande

In AI, Machine Learning, Botar, Content Marketing, CXM, Lojalitetsprogram, Martech, Nyheter, Online Marketing by MKSE.com Redaktion Martin Edenström26 februari, 2020

Sent om sider har byrånätverket NoA skapat sitt eget martech– och Marketing Transformation-erbjudande för att ta upp kampen med idag 300 man stora Curamando-gruppen (det ”digitala McKinsey” med tre …

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Svenska, agila Marketing Transformation stödet Weld skrivs om, Telia ny kund

In CDP, DMP, Content Marketing, CXM, Nyheter by MKSE.com Redaktion Martin Edenström29 januari, 2020

Weld och Tom Söderlund berättar att de det senaste åren helt skrivit om det egna verktyget för att skapa webbkampanjer och content marketing utan att behöva kunna koda. Nya Weld …

Nyheter, AI, Machine Learning, Botar, API, Content Marketing, CRM Customer Relationship Management, CXM, E-handel, Gratis, Lojalitetsprogram, Marketing Automation, Modul / Extension, Online Marketing, Shopify / januari 28, 2020

Anti-personaliseringstrendens förlorare inom CRM och CX

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